Our Founder

Lake Louise is Founder and Chief Executive Officer of Skin, Mind, Body Essentials, a beauty-wellness company that creates natural, non-toxic, earth-friendly beauty and wellness brands.

She’s an award-winning green beauty champion, and sought-after beauty educator and brand owner. Her brands have filled in holes in green beauty through inclusivity and have served as exemplars of responsible beauty.

To date, she is the owner of Lotus Moon skin care, launched in 2002; DetoxRx internal cleansing and detoxification supplements, launched in 2006; inclusive, green beauty brand Plain Jane Beauty, launched in 2011; and SON, a men’s grooming brand currently in the works.

Lake expertly blends beauty and consciousness, widening the scope of beauty for everyone.